A survey from March 2024 found that Spanish CTV consumers watched on average around two and half an hour of content on these devices. The age groups 25 to 35 years and 55 to 75 years spent the most time in front of connected TV devices, such as smart TV, set-top boxes, TV sticks, and gaming consoles.
Average time watching connected TV content in Spain as of March 2024, by age and gender
(in minutes)
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IAB Spain. (June 30, 2024). Average time watching connected TV content in Spain as of March 2024, by age and gender (in minutes) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1488841/ctv-viewing-time-spain-age-and-gender/
IAB Spain. "Average time watching connected TV content in Spain as of March 2024, by age and gender (in minutes)." Chart. June 30, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1488841/ctv-viewing-time-spain-age-and-gender/
IAB Spain. (2024). Average time watching connected TV content in Spain as of March 2024, by age and gender (in minutes). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1488841/ctv-viewing-time-spain-age-and-gender/
IAB Spain. "Average Time Watching Connected Tv Content in Spain as of March 2024, by Age and Gender (in Minutes)." Statista, Statista Inc., 30 Jun 2024, https://www.statista.com/statistics/1488841/ctv-viewing-time-spain-age-and-gender/
IAB Spain, Average time watching connected TV content in Spain as of March 2024, by age and gender (in minutes) Statista, https://www.statista.com/statistics/1488841/ctv-viewing-time-spain-age-and-gender/ (last visited December 22, 2024)
Average time watching connected TV content in Spain as of March 2024, by age and gender (in minutes) [Graph], IAB Spain, June 30, 2024. [Online]. Available: https://www.statista.com/statistics/1488841/ctv-viewing-time-spain-age-and-gender/