As of February 2024, LBC Radio talk show host James O'Brien was the most mentioned individual news-related social media outlet in the United Kingdom. O'Brien had around 1.2 million followers on X (formerly Twitter) and 717,000 followers on YouTube during the measured period. Political correspondent Robert Peston ranked second, and had a total of 1.3 million followers on X. American podcaster Joe Rogan, with 15 million followers on YouTube, was the third most mentioned individual news related social media personality among UK respondents. as of early 2024.
Most mentioned individual news related social media accounts in the United Kingdom (UK) as of February 2024
randomly selected news users on Facebook, X, YouTube, Instagram, Snapchat, and TikTok; lists based on 943 mentions (537 mainstream, 405 alternative).
Method of interview
Online survey
Supplementary notes
Original question: "You said that you pay attention to mainstream/alternative news outlets or journalists for news on social media. Can you name any of the accounts you follow or pay attention to? Please name up to three."
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Reuters Institute for the Study of Journalism. (June 16, 2024). Most mentioned individual news related social media accounts in the United Kingdom (UK) as of February 2024 [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/1488804/uk-most-mentioned-news-accounts-social-media/
Reuters Institute for the Study of Journalism. "Most mentioned individual news related social media accounts in the United Kingdom (UK) as of February 2024." Chart. June 16, 2024. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/1488804/uk-most-mentioned-news-accounts-social-media/
Reuters Institute for the Study of Journalism. (2024). Most mentioned individual news related social media accounts in the United Kingdom (UK) as of February 2024. Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/1488804/uk-most-mentioned-news-accounts-social-media/
Reuters Institute for the Study of Journalism. "Most Mentioned Individual News Related Social Media Accounts in The United Kingdom (Uk) as of February 2024." Statista, Statista Inc., 16 Jun 2024, https://www.statista.com/statistics/1488804/uk-most-mentioned-news-accounts-social-media/
Reuters Institute for the Study of Journalism, Most mentioned individual news related social media accounts in the United Kingdom (UK) as of February 2024 Statista, https://www.statista.com/statistics/1488804/uk-most-mentioned-news-accounts-social-media/ (last visited November 17, 2024)
Most mentioned individual news related social media accounts in the United Kingdom (UK) as of February 2024 [Graph], Reuters Institute for the Study of Journalism, June 16, 2024. [Online]. Available: https://www.statista.com/statistics/1488804/uk-most-mentioned-news-accounts-social-media/
