During a 2024 global survey among marketing and media leaders, over one-third – or 36 percent – reported not paying anything for using artificial intelligence (AI) tools for content-related tasks. Around 14 percent planned to invest up to 500 U.S. dollars in such solutions throughout that year. Approximately 10 percent intended to spend more than 25 thousand dollars on AI tools in 2024. According to the same study, X and Facebook were the social media platforms most used for content marketing worldwide.
Planned annual budget for artificial intelligence (AI) tools for content-related tasks among marketing and media leaders worldwide as of February 2024
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Planned annual budget for artificial intelligence (AI) tools for content-related tasks among marketing and media leaders worldwide as of February 2024
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WordPress VIP. (April 10, 2024). Planned annual budget for artificial intelligence (AI) tools for content-related tasks among marketing and media leaders worldwide as of February 2024 [Graph]. In Statista. Retrieved April 17, 2025, from https://www.statista.com/statistics/1488534/budget-ai-content-creation-marketers/
WordPress VIP. "Planned annual budget for artificial intelligence (AI) tools for content-related tasks among marketing and media leaders worldwide as of February 2024." Chart. April 10, 2024. Statista. Accessed April 17, 2025. https://www.statista.com/statistics/1488534/budget-ai-content-creation-marketers/
WordPress VIP. (2024). Planned annual budget for artificial intelligence (AI) tools for content-related tasks among marketing and media leaders worldwide as of February 2024. Statista. Statista Inc.. Accessed: April 17, 2025. https://www.statista.com/statistics/1488534/budget-ai-content-creation-marketers/
WordPress VIP. "Planned Annual Budget for Artificial Intelligence (Ai) Tools for Content-related Tasks among Marketing and Media Leaders Worldwide as of February 2024." Statista, Statista Inc., 10 Apr 2024, https://www.statista.com/statistics/1488534/budget-ai-content-creation-marketers/
WordPress VIP, Planned annual budget for artificial intelligence (AI) tools for content-related tasks among marketing and media leaders worldwide as of February 2024 Statista, https://www.statista.com/statistics/1488534/budget-ai-content-creation-marketers/ (last visited April 17, 2025)
Planned annual budget for artificial intelligence (AI) tools for content-related tasks among marketing and media leaders worldwide as of February 2024 [Graph], WordPress VIP, April 10, 2024. [Online]. Available: https://www.statista.com/statistics/1488534/budget-ai-content-creation-marketers/
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