In 2022, the share of retail sales of Rakuten Marketplace, owned by Rakuten Group, in Japan's e-commerce market stood at 23.3 percent, making it the leading e-commerce brand. Rakuten, along with Amazon, and Yahoo are the main online marketplaces in Japan. The second-placed "Co-op" brand under the Japan Consumers Cooperative Union offers online retail of primarily food products to its members.
Leading e-commerce brands in Japan in 2022, by retail sales share
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Agriculture and Agri-Food Canada. (April 2, 2024). Leading e-commerce brands in Japan in 2022, by retail sales share [Graph]. In Statista. Retrieved August 31, 2024, from https://www.statista.com/statistics/1488529/japan-leading-e-commerce-brands-by-market-share/
Agriculture and Agri-Food Canada. "Leading e-commerce brands in Japan in 2022, by retail sales share." Chart. April 2, 2024. Statista. Accessed August 31, 2024. https://www.statista.com/statistics/1488529/japan-leading-e-commerce-brands-by-market-share/
Agriculture and Agri-Food Canada. (2024). Leading e-commerce brands in Japan in 2022, by retail sales share. Statista. Statista Inc.. Accessed: August 31, 2024. https://www.statista.com/statistics/1488529/japan-leading-e-commerce-brands-by-market-share/
Agriculture and Agri-Food Canada. "Leading E-commerce Brands in Japan in 2022, by Retail Sales Share." Statista, Statista Inc., 2 Apr 2024, https://www.statista.com/statistics/1488529/japan-leading-e-commerce-brands-by-market-share/
Agriculture and Agri-Food Canada, Leading e-commerce brands in Japan in 2022, by retail sales share Statista, https://www.statista.com/statistics/1488529/japan-leading-e-commerce-brands-by-market-share/ (last visited August 31, 2024)
Leading e-commerce brands in Japan in 2022, by retail sales share [Graph], Agriculture and Agri-Food Canada, April 2, 2024. [Online]. Available: https://www.statista.com/statistics/1488529/japan-leading-e-commerce-brands-by-market-share/