During a 2024 global survey among marketing and media leaders, approximately 42 percent reported using artificial intelligence (AI) tools a few times per week or daily when writing or generating content. Around 40 percent said they used those solutions for social media content generation. According to the same study, Facebook and Instagram were the social media platforms most used by global marketers for organic content and paid ads.
Content-related tasks most frequently outsourced to artificial intelligence (AI) tools among marketing and media leaders worldwide as of February 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
WordPress VIP. (April 10, 2024). Content-related tasks most frequently outsourced to artificial intelligence (AI) tools among marketing and media leaders worldwide as of February 2024 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1488521/contents-tasks-ai-marketers/
WordPress VIP. "Content-related tasks most frequently outsourced to artificial intelligence (AI) tools among marketing and media leaders worldwide as of February 2024." Chart. April 10, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1488521/contents-tasks-ai-marketers/
WordPress VIP. (2024). Content-related tasks most frequently outsourced to artificial intelligence (AI) tools among marketing and media leaders worldwide as of February 2024. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1488521/contents-tasks-ai-marketers/
WordPress VIP. "Content-related Tasks Most Frequently Outsourced to Artificial Intelligence (Ai) Tools among Marketing and Media Leaders Worldwide as of February 2024." Statista, Statista Inc., 10 Apr 2024, https://www.statista.com/statistics/1488521/contents-tasks-ai-marketers/
WordPress VIP, Content-related tasks most frequently outsourced to artificial intelligence (AI) tools among marketing and media leaders worldwide as of February 2024 Statista, https://www.statista.com/statistics/1488521/contents-tasks-ai-marketers/ (last visited November 19, 2024)
Content-related tasks most frequently outsourced to artificial intelligence (AI) tools among marketing and media leaders worldwide as of February 2024 [Graph], WordPress VIP, April 10, 2024. [Online]. Available: https://www.statista.com/statistics/1488521/contents-tasks-ai-marketers/