As of the third quarter of 2023, search engines were the leading source of brand or product discovery among 30.4 percent of internet users between 16 and 64 years in Singapore. In comparison, 25.1 percent discover new brands, products, or services through social media ads.
Leading sources to discover new brands, products, and services among internet users in Singapore as of third quarter 2023
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DataReportal, & We Are Social, & Meltwater. (February 20, 2024). Leading sources to discover new brands, products, and services among internet users in Singapore as of third quarter 2023 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1488375/singapore-leading-sources-of-brand-discovery/
DataReportal, und We Are Social, und Meltwater. "Leading sources to discover new brands, products, and services among internet users in Singapore as of third quarter 2023." Chart. February 20, 2024. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1488375/singapore-leading-sources-of-brand-discovery/
DataReportal, We Are Social, Meltwater. (2024). Leading sources to discover new brands, products, and services among internet users in Singapore as of third quarter 2023. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1488375/singapore-leading-sources-of-brand-discovery/
DataReportal, and We Are Social, and Meltwater. "Leading Sources to Discover New Brands, Products, and Services among Internet Users in Singapore as of Third Quarter 2023." Statista, Statista Inc., 20 Feb 2024, https://www.statista.com/statistics/1488375/singapore-leading-sources-of-brand-discovery/
DataReportal & We Are Social & Meltwater, Leading sources to discover new brands, products, and services among internet users in Singapore as of third quarter 2023 Statista, https://www.statista.com/statistics/1488375/singapore-leading-sources-of-brand-discovery/ (last visited January 06, 2025)
Leading sources to discover new brands, products, and services among internet users in Singapore as of third quarter 2023 [Graph], DataReportal, & We Are Social, & Meltwater, February 20, 2024. [Online]. Available: https://www.statista.com/statistics/1488375/singapore-leading-sources-of-brand-discovery/