In a survey on social commerce conducted by YouGov among Singaporean consumers in August 2023, 70 percent of respondents stated that the risk of scams was the most important factor that discouraged them to shop on social media platforms. The next most cited reason was a lack of trust in shopping on social media platforms.
Leading factors that would hinder people to shop on social media in Singapore as of August 2023
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YouGov. (November 28, 2023). Leading factors that would hinder people to shop on social media in Singapore as of August 2023 [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1488323/singapore-reasons-discouraging-people-to-shop-on-social-media/
YouGov. "Leading factors that would hinder people to shop on social media in Singapore as of August 2023." Chart. November 28, 2023. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1488323/singapore-reasons-discouraging-people-to-shop-on-social-media/
YouGov. (2023). Leading factors that would hinder people to shop on social media in Singapore as of August 2023. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1488323/singapore-reasons-discouraging-people-to-shop-on-social-media/
YouGov. "Leading Factors That Would Hinder People to Shop on Social Media in Singapore as of August 2023." Statista, Statista Inc., 28 Nov 2023, https://www.statista.com/statistics/1488323/singapore-reasons-discouraging-people-to-shop-on-social-media/
YouGov, Leading factors that would hinder people to shop on social media in Singapore as of August 2023 Statista, https://www.statista.com/statistics/1488323/singapore-reasons-discouraging-people-to-shop-on-social-media/ (last visited December 20, 2024)
Leading factors that would hinder people to shop on social media in Singapore as of August 2023 [Graph], YouGov, November 28, 2023. [Online]. Available: https://www.statista.com/statistics/1488323/singapore-reasons-discouraging-people-to-shop-on-social-media/
