As of the first quarter of 2024, the majority of e-commerce app users in Japan were women. Around 38 percent of users shopping on mobile apps were men.
Share of e-commerce app users in Japan in the 1st quarter 2024, by gender
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adjust. (July 17, 2024). Share of e-commerce app users in Japan in the 1st quarter 2024, by gender [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1488265/japan-share-e-commerce-app-user-by-gender/
adjust. "Share of e-commerce app users in Japan in the 1st quarter 2024, by gender." Chart. July 17, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1488265/japan-share-e-commerce-app-user-by-gender/
adjust. (2024). Share of e-commerce app users in Japan in the 1st quarter 2024, by gender. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1488265/japan-share-e-commerce-app-user-by-gender/
adjust. "Share of E-commerce App Users in Japan in The 1st Quarter 2024, by Gender." Statista, Statista Inc., 17 Jul 2024, https://www.statista.com/statistics/1488265/japan-share-e-commerce-app-user-by-gender/
adjust, Share of e-commerce app users in Japan in the 1st quarter 2024, by gender Statista, https://www.statista.com/statistics/1488265/japan-share-e-commerce-app-user-by-gender/ (last visited December 21, 2024)
Share of e-commerce app users in Japan in the 1st quarter 2024, by gender [Graph], adjust, July 17, 2024. [Online]. Available: https://www.statista.com/statistics/1488265/japan-share-e-commerce-app-user-by-gender/