A survey conducted among business-to-consumer (B2C) e-commerce professionals in Italy in 2024 indicates where they believe there will be a usage strengthening of digital innovations. More than 80 percent of the respondents think the investments in artificial intelligence (AI) when it comes to customer data analysis and catalog management through websites will be one of the most impacted with investments. Another significant chunk (71 percent) sees the investments in back-end activities and websites' personal support as important interventions to be made.
Tech innovations planned by B2C e-commerce companies in Italy in 2024
Characteristic
Share of companies
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Osservatori Digital Innovation. (July 1, 2024). Tech innovations planned by B2C e-commerce companies in Italy in 2024 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1488242/italy-b2c-investments-innovations-ecommerce/
Osservatori Digital Innovation. "Tech innovations planned by B2C e-commerce companies in Italy in 2024." Chart. July 1, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1488242/italy-b2c-investments-innovations-ecommerce/
Osservatori Digital Innovation. (2024). Tech innovations planned by B2C e-commerce companies in Italy in 2024. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1488242/italy-b2c-investments-innovations-ecommerce/
Osservatori Digital Innovation. "Tech Innovations Planned by B2c E-commerce Companies in Italy in 2024." Statista, Statista Inc., 1 Jul 2024, https://www.statista.com/statistics/1488242/italy-b2c-investments-innovations-ecommerce/
Osservatori Digital Innovation, Tech innovations planned by B2C e-commerce companies in Italy in 2024 Statista, https://www.statista.com/statistics/1488242/italy-b2c-investments-innovations-ecommerce/ (last visited August 25, 2024)
Tech innovations planned by B2C e-commerce companies in Italy in 2024 [Graph], Osservatori Digital Innovation, July 1, 2024. [Online]. Available: https://www.statista.com/statistics/1488242/italy-b2c-investments-innovations-ecommerce/