During the 2024 season of The Hundred cricket competition, there were 222 million impressions of the tournament on digital devices. This was an increase of 127 percent from the previous year. There was also a sharp jump in video views, rising from around 93 million in 2023 to 200 million in 2024.
Key figures on digital engagement during The Hundred cricket competition in 2023 and 2024
(in millions)
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The Hundred. (August 17, 2024). Key figures on digital engagement during The Hundred cricket competition in 2023 and 2024 (in millions) [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1487999/digital-engagement-the-hundred/
The Hundred. "Key figures on digital engagement during The Hundred cricket competition in 2023 and 2024 (in millions)." Chart. August 17, 2024. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1487999/digital-engagement-the-hundred/
The Hundred. (2024). Key figures on digital engagement during The Hundred cricket competition in 2023 and 2024 (in millions). Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1487999/digital-engagement-the-hundred/
The Hundred. "Key Figures on Digital Engagement during The Hundred Cricket Competition in 2023 and 2024 (in Millions)." Statista, Statista Inc., 17 Aug 2024, https://www.statista.com/statistics/1487999/digital-engagement-the-hundred/
The Hundred, Key figures on digital engagement during The Hundred cricket competition in 2023 and 2024 (in millions) Statista, https://www.statista.com/statistics/1487999/digital-engagement-the-hundred/ (last visited December 25, 2024)
Key figures on digital engagement during The Hundred cricket competition in 2023 and 2024 (in millions) [Graph], The Hundred, August 17, 2024. [Online]. Available: https://www.statista.com/statistics/1487999/digital-engagement-the-hundred/