Mobile games ad volume in Japan 2023, by genre
In 2023, puzzles accounted for 16.1 percent of mobile advertising volume in Japan. Casual games made 13.5 percent of the said volume.
In 2023, puzzles accounted for 16.1 percent of mobile advertising volume in Japan. Casual games made 13.5 percent of the said volume.
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Market overview
Market segments
Popular titles
Spotlight: Honor of Kings
Chinese homegrown titles
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Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.