TikTok: content reach 2023-2024

Published by Laura Ceci, Aug 19, 2024

In 2024, TikTok content had an average reach of 12,762 users. This represents an increase compared to 2023, when the platform had a reach of approximately 7,727 users. 

Average reach of TikTok videos in 2023 and 2024

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Release date

August 2024

Region

Worldwide

Survey time period

September 2023 to March 2024

Special properties

based on number of followers

Supplementary notes

The study analyzed a total of 91,840 accounts and over 1.12 million videos.

According to the source: "reach refers to how many users saw your content appear on their feeds."

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