In the European region, the sales revenue of business-to business (B2B) transactions of physical goods (e.g. car parts or electronics) was valued at 654 billion U.S. dollars in 2023, down from the previous year. A further growth is forecast by 2026, when the revenue from B2B e-commerce sales is expected to reach nearly 767 billion U.S. dollars.
Estimated B2B e-commerce revenue of physical goods in Europe from 2018 to 2023, with a forecast from 2024 to 2026
(in billion U.S. dollars)
Figures were rounded. Baseline: B2C data from the Statista Digital Market Outlook, therefore online services are out-of-scope. Sales revenue data does not include VAT rates; it takes into consideration Eurostat B2B sales shares on European level
Eurostat data on average shares of B2B vs B2C e-commerce revenues of total revenues used to obtain factors for calculating B2B e-commerce revenues.
*Figures from this year on are forecast.
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Statista. (August 13, 2024). Estimated B2B e-commerce revenue of physical goods in Europe from 2018 to 2023, with a forecast from 2024 to 2026 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1484965/b2b-e-commerce-revenue-of-physical-goods-europe/
Statista. "Estimated B2B e-commerce revenue of physical goods in Europe from 2018 to 2023, with a forecast from 2024 to 2026 (in billion U.S. dollars)." Chart. August 13, 2024. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1484965/b2b-e-commerce-revenue-of-physical-goods-europe/
Statista. (2024). Estimated B2B e-commerce revenue of physical goods in Europe from 2018 to 2023, with a forecast from 2024 to 2026 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1484965/b2b-e-commerce-revenue-of-physical-goods-europe/
Statista. "Estimated B2b E-commerce Revenue of Physical Goods in Europe from 2018 to 2023, with a Forecast from 2024 to 2026 (in Billion U.S. Dollars)." Statista, Statista Inc., 13 Aug 2024, https://www.statista.com/statistics/1484965/b2b-e-commerce-revenue-of-physical-goods-europe/
Statista, Estimated B2B e-commerce revenue of physical goods in Europe from 2018 to 2023, with a forecast from 2024 to 2026 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1484965/b2b-e-commerce-revenue-of-physical-goods-europe/ (last visited January 08, 2025)
Estimated B2B e-commerce revenue of physical goods in Europe from 2018 to 2023, with a forecast from 2024 to 2026 (in billion U.S. dollars) [Graph], Statista, August 13, 2024. [Online]. Available: https://www.statista.com/statistics/1484965/b2b-e-commerce-revenue-of-physical-goods-europe/