In recent years, content spending of traditional TV broadcasters in the five largest European markets has flattened, with commercial companies, for example, showing a small decline to 7.96 billion euros in expenditures in 2023. Meanwhile, SVOD services, such as Netflix, Amazon Prime Video, and Disney+, increased their investments in producing and acquiring TV shows and movies in the region. Additionally, the forecast suggests a further growth to over 10 billion euros in 2024, surpassing all other company types.
Content spending in the major TV and video streaming markets in Europe from 2016 to 2025, by company type
(in billion euros)
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Ampere Analysis. (June 9, 2024). Content spending in the major TV and video streaming markets in Europe from 2016 to 2025, by company type (in billion euros) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1484135/video-content-spending-europe-by-company-type/
Ampere Analysis. "Content spending in the major TV and video streaming markets in Europe from 2016 to 2025, by company type (in billion euros)." Chart. June 9, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1484135/video-content-spending-europe-by-company-type/
Ampere Analysis. (2024). Content spending in the major TV and video streaming markets in Europe from 2016 to 2025, by company type (in billion euros). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1484135/video-content-spending-europe-by-company-type/
Ampere Analysis. "Content Spending in The Major Tv and Video Streaming Markets in Europe from 2016 to 2025, by Company Type (in Billion Euros)." Statista, Statista Inc., 9 Jun 2024, https://www.statista.com/statistics/1484135/video-content-spending-europe-by-company-type/
Ampere Analysis, Content spending in the major TV and video streaming markets in Europe from 2016 to 2025, by company type (in billion euros) Statista, https://www.statista.com/statistics/1484135/video-content-spending-europe-by-company-type/ (last visited December 22, 2024)
Content spending in the major TV and video streaming markets in Europe from 2016 to 2025, by company type (in billion euros) [Graph], Ampere Analysis, June 9, 2024. [Online]. Available: https://www.statista.com/statistics/1484135/video-content-spending-europe-by-company-type/