A survey conducted in the United States in 2024 shows the product categories in which different age groups of consumers have used augmented reality (AR) while online shopping. The age groups 18–29 and 55-64 used AR the most when buying clothing and accessories online. The groups 30-29, 40-54, and 65+ used the technology the most when they bought furniture. However, many of the survey respondents had never used AR while purchasing products over the internet. For those aged 65 and up, around 96 percent of them had never engaged in AR online shopping, nor had roughly 71 percent of those aged 55-64.
Main product categories where augmented reality (AR) was used in online retail in the United States in 2024, by age
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Bizrate Insights. (March 18, 2024). Main product categories where augmented reality (AR) was used in online retail in the United States in 2024, by age [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1484033/product-categories-ar-online-retail-age/
Bizrate Insights. "Main product categories where augmented reality (AR) was used in online retail in the United States in 2024, by age ." Chart. March 18, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1484033/product-categories-ar-online-retail-age/
Bizrate Insights. (2024). Main product categories where augmented reality (AR) was used in online retail in the United States in 2024, by age . Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1484033/product-categories-ar-online-retail-age/
Bizrate Insights. "Main Product Categories Where Augmented Reality (Ar) Was Used in Online Retail in The United States in 2024, by Age ." Statista, Statista Inc., 18 Mar 2024, https://www.statista.com/statistics/1484033/product-categories-ar-online-retail-age/
Bizrate Insights, Main product categories where augmented reality (AR) was used in online retail in the United States in 2024, by age Statista, https://www.statista.com/statistics/1484033/product-categories-ar-online-retail-age/ (last visited November 21, 2024)
Main product categories where augmented reality (AR) was used in online retail in the United States in 2024, by age [Graph], Bizrate Insights, March 18, 2024. [Online]. Available: https://www.statista.com/statistics/1484033/product-categories-ar-online-retail-age/