Top reasons for disliking direct mail ads by consumers in the U.S 2024

Leading reasons why consumers disliked direct mail advertisements in the United States as of April 2024

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Release date

July 2024

Region

United States

Survey time period

April 2024

Number of respondents

600 respondents

Age group

25 years and older*

Special properties

among consumers

Method of interview

Online survey

Supplementary notes

* Respondents’ age distribution was 13 percent aged 25 to 34 years, 21 percent aged 35 to 44, 21 percent aged 45 to 54, and 46 percent aged 55 or older.

Multiple answers were possible.

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