Lower prices and wider choice of products were the top two reasons for Austrian shoppers to engage in cross-border e-commerce in 2023. In a survey conducted in selected European markets that year, nearly half of surveyed Austrian shoppers were motivated to purchase online from other countries due to lower prices offered.
Leading reasons for cross-border online purchases in Austria in 2023
Characteristic
Share of respondents
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DHL Group. (October 19, 2023). Leading reasons for cross-border online purchases in Austria in 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1483775/cross-border-e-commerce-austria/
DHL Group. "Leading reasons for cross-border online purchases in Austria in 2023." Chart. October 19, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1483775/cross-border-e-commerce-austria/
DHL Group. (2023). Leading reasons for cross-border online purchases in Austria in 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1483775/cross-border-e-commerce-austria/
DHL Group. "Leading Reasons for Cross-border Online Purchases in Austria in 2023." Statista, Statista Inc., 19 Oct 2023, https://www.statista.com/statistics/1483775/cross-border-e-commerce-austria/
DHL Group, Leading reasons for cross-border online purchases in Austria in 2023 Statista, https://www.statista.com/statistics/1483775/cross-border-e-commerce-austria/ (last visited August 24, 2024)
Leading reasons for cross-border online purchases in Austria in 2023 [Graph], DHL Group, October 19, 2023. [Online]. Available: https://www.statista.com/statistics/1483775/cross-border-e-commerce-austria/