More than four percent of people in Japan used NHK On Demand in fiscal year 2023. The video streaming service is operated by the Japan Broadcasting Corporation (NHK), which is Japan's public broadcaster. As a breakdown by age group shows, it had a higher penetration rate among people in their fifties and sixties than among younger age cohorts.
Share of people who use NHK On Demand in Japan from fiscal year 2020 to 2023
*The source counts the answers of the survey conducted in December 2023 as figures for fiscal year 2023. The Japanese fiscal year starts on April 1 of the stated year and ends on March 31 of the following year. Figures for previous years are based on earlier surveys, each with a sample size of 1,500 respondents.
Data prior to fiscal year 2023 come from previous reporting.
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Ministry of Internal Affairs and Communications (Japan). (June 21, 2024). Share of people who use NHK On Demand in Japan from fiscal year 2020 to 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1483631/japan-nhk-on-demand-penetration-rate/
Ministry of Internal Affairs and Communications (Japan). "Share of people who use NHK On Demand in Japan from fiscal year 2020 to 2023." Chart. June 21, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1483631/japan-nhk-on-demand-penetration-rate/
Ministry of Internal Affairs and Communications (Japan). (2024). Share of people who use NHK On Demand in Japan from fiscal year 2020 to 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1483631/japan-nhk-on-demand-penetration-rate/
Ministry of Internal Affairs and Communications (Japan). "Share of People Who Use Nhk On Demand in Japan from Fiscal Year 2020 to 2023." Statista, Statista Inc., 21 Jun 2024, https://www.statista.com/statistics/1483631/japan-nhk-on-demand-penetration-rate/
Ministry of Internal Affairs and Communications (Japan), Share of people who use NHK On Demand in Japan from fiscal year 2020 to 2023 Statista, https://www.statista.com/statistics/1483631/japan-nhk-on-demand-penetration-rate/ (last visited December 22, 2024)
Share of people who use NHK On Demand in Japan from fiscal year 2020 to 2023 [Graph], Ministry of Internal Affairs and Communications (Japan), June 21, 2024. [Online]. Available: https://www.statista.com/statistics/1483631/japan-nhk-on-demand-penetration-rate/
