Between 2023 and 2024, impressions on Instagram posts increased by 5.5 percent, while interactions on posts increased by 0.86 percent. Overall engagement rose by 4.3 percent between 2023 and 2024. For Instagram reels, engagement grew by 0.84 percent, year-over-year.
Year-over-year change of Instagram posts and reels engagement from 2023 to 2024, by type of interaction
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Metricool. (August 1, 2024). Year-over-year change of Instagram posts and reels engagement from 2023 to 2024, by type of interaction [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1483521/change-engagement-instagram-by-format/
Metricool. "Year-over-year change of Instagram posts and reels engagement from 2023 to 2024, by type of interaction." Chart. August 1, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1483521/change-engagement-instagram-by-format/
Metricool. (2024). Year-over-year change of Instagram posts and reels engagement from 2023 to 2024, by type of interaction. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1483521/change-engagement-instagram-by-format/
Metricool. "Year-over-year Change of Instagram Posts and Reels Engagement from 2023 to 2024, by Type of Interaction." Statista, Statista Inc., 1 Aug 2024, https://www.statista.com/statistics/1483521/change-engagement-instagram-by-format/
Metricool, Year-over-year change of Instagram posts and reels engagement from 2023 to 2024, by type of interaction Statista, https://www.statista.com/statistics/1483521/change-engagement-instagram-by-format/ (last visited November 21, 2024)
Year-over-year change of Instagram posts and reels engagement from 2023 to 2024, by type of interaction [Graph], Metricool, August 1, 2024. [Online]. Available: https://www.statista.com/statistics/1483521/change-engagement-instagram-by-format/
