A survey between December 2023 and January 2024 found that 29 percent of mobile gaming spenders only had to see an ad 24 hours or less before installing a mobile game. A further 36 percent of respondents stated they needed to see a gaming ad a few days before installing the title.
How long a spender needs to see ads before installing a game according to mobile gaming spenders in the United States and Canada as of January 2024
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Mistplay. (March 25, 2024). How long a spender needs to see ads before installing a game according to mobile gaming spenders in the United States and Canada as of January 2024 [Graph]. In Statista. Retrieved January 10, 2025, from https://www.statista.com/statistics/1482812/us-canada-mobile-gaming-ad-exposure-install/
Mistplay. "How long a spender needs to see ads before installing a game according to mobile gaming spenders in the United States and Canada as of January 2024." Chart. March 25, 2024. Statista. Accessed January 10, 2025. https://www.statista.com/statistics/1482812/us-canada-mobile-gaming-ad-exposure-install/
Mistplay. (2024). How long a spender needs to see ads before installing a game according to mobile gaming spenders in the United States and Canada as of January 2024. Statista. Statista Inc.. Accessed: January 10, 2025. https://www.statista.com/statistics/1482812/us-canada-mobile-gaming-ad-exposure-install/
Mistplay. "How Long a Spender Needs to See Ads before Installing a Game According to Mobile Gaming Spenders in The United States and Canada as of January 2024." Statista, Statista Inc., 25 Mar 2024, https://www.statista.com/statistics/1482812/us-canada-mobile-gaming-ad-exposure-install/
Mistplay, How long a spender needs to see ads before installing a game according to mobile gaming spenders in the United States and Canada as of January 2024 Statista, https://www.statista.com/statistics/1482812/us-canada-mobile-gaming-ad-exposure-install/ (last visited January 10, 2025)
How long a spender needs to see ads before installing a game according to mobile gaming spenders in the United States and Canada as of January 2024 [Graph], Mistplay, March 25, 2024. [Online]. Available: https://www.statista.com/statistics/1482812/us-canada-mobile-gaming-ad-exposure-install/