A survey conducted between December 2023 and January 2024 found that nearly four in ten in-game mobile spenders typically ignored and disengaged with all in-game advertisements.
Attention paid to in-game ads according to mobile gaming spenders in the United States and Canada as of January 2024
Characteristic
All spenders
High-value spenders
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Mistplay. (March 25, 2024). Attention paid to in-game ads according to mobile gaming spenders in the United States and Canada as of January 2024 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1482805/us-canada-mobile-gaming-in-ad-attention/
Mistplay. "Attention paid to in-game ads according to mobile gaming spenders in the United States and Canada as of January 2024." Chart. March 25, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1482805/us-canada-mobile-gaming-in-ad-attention/
Mistplay. (2024). Attention paid to in-game ads according to mobile gaming spenders in the United States and Canada as of January 2024. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1482805/us-canada-mobile-gaming-in-ad-attention/
Mistplay. "Attention Paid to In-game Ads According to Mobile Gaming Spenders in The United States and Canada as of January 2024." Statista, Statista Inc., 25 Mar 2024, https://www.statista.com/statistics/1482805/us-canada-mobile-gaming-in-ad-attention/
Mistplay, Attention paid to in-game ads according to mobile gaming spenders in the United States and Canada as of January 2024 Statista, https://www.statista.com/statistics/1482805/us-canada-mobile-gaming-in-ad-attention/ (last visited August 25, 2024)
Attention paid to in-game ads according to mobile gaming spenders in the United States and Canada as of January 2024 [Graph], Mistplay, March 25, 2024. [Online]. Available: https://www.statista.com/statistics/1482805/us-canada-mobile-gaming-in-ad-attention/