During a survey carried out in 2024 in Brazil, 92 percent of responding consumers stated that it was important for them that the brand they purchased had a good reputation. The most often named criteria were 'good value for the money' and 'offers the best quality.'
Brand purchase criteria according to consumers in Brazil as of April 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Edelman. (July 26, 2024). Brand purchase criteria according to consumers in Brazil as of April 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1482242/brand-purchase-criteria-brazil/
Edelman. "Brand purchase criteria according to consumers in Brazil as of April 2024." Chart. July 26, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1482242/brand-purchase-criteria-brazil/
Edelman. (2024). Brand purchase criteria according to consumers in Brazil as of April 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1482242/brand-purchase-criteria-brazil/
Edelman. "Brand Purchase Criteria According to Consumers in Brazil as of April 2024." Statista, Statista Inc., 26 Jul 2024, https://www.statista.com/statistics/1482242/brand-purchase-criteria-brazil/
Edelman, Brand purchase criteria according to consumers in Brazil as of April 2024 Statista, https://www.statista.com/statistics/1482242/brand-purchase-criteria-brazil/ (last visited December 22, 2024)
Brand purchase criteria according to consumers in Brazil as of April 2024 [Graph], Edelman, July 26, 2024. [Online]. Available: https://www.statista.com/statistics/1482242/brand-purchase-criteria-brazil/
