During a survey carried out in 2024 in the United Kingdom (UK), 89 percent of responding consumers stated that it was important for them that the brand they purchsed had a good reputation. The most often named criterion was 'good value for the money.'
Brand purchase criteria according to consumers in the United Kingdom (UK) as of April 2024
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Edelman. (July 26, 2024). Brand purchase criteria according to consumers in the United Kingdom (UK) as of April 2024 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1482230/brand-purchase-criteria-uk/
Edelman. "Brand purchase criteria according to consumers in the United Kingdom (UK) as of April 2024." Chart. July 26, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1482230/brand-purchase-criteria-uk/
Edelman. (2024). Brand purchase criteria according to consumers in the United Kingdom (UK) as of April 2024. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1482230/brand-purchase-criteria-uk/
Edelman. "Brand Purchase Criteria According to Consumers in The United Kingdom (Uk) as of April 2024." Statista, Statista Inc., 26 Jul 2024, https://www.statista.com/statistics/1482230/brand-purchase-criteria-uk/
Edelman, Brand purchase criteria according to consumers in the United Kingdom (UK) as of April 2024 Statista, https://www.statista.com/statistics/1482230/brand-purchase-criteria-uk/ (last visited December 23, 2024)
Brand purchase criteria according to consumers in the United Kingdom (UK) as of April 2024 [Graph], Edelman, July 26, 2024. [Online]. Available: https://www.statista.com/statistics/1482230/brand-purchase-criteria-uk/
