In 2024, 53 percent of internet users in Poland sometimes looked at products in a brick-and-mortar store but purchased online (reverse ROPO effect—Research Offline, Purchase Online). Every fifth respondent did so very frequently.
How often do you view products in a physical store, but purchase online?
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Izba Gospodarki Elektronicznej. (July 18, 2024). How often do you view products in a physical store, but purchase online? [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1482071/poland-frequency-of-rev-ropo-shopping/
Izba Gospodarki Elektronicznej. "How often do you view products in a physical store, but purchase online?." Chart. July 18, 2024. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1482071/poland-frequency-of-rev-ropo-shopping/
Izba Gospodarki Elektronicznej. (2024). How often do you view products in a physical store, but purchase online?. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1482071/poland-frequency-of-rev-ropo-shopping/
Izba Gospodarki Elektronicznej. "How Often Do You View Products in a Physical Store, but Purchase Online?." Statista, Statista Inc., 18 Jul 2024, https://www.statista.com/statistics/1482071/poland-frequency-of-rev-ropo-shopping/
Izba Gospodarki Elektronicznej, How often do you view products in a physical store, but purchase online? Statista, https://www.statista.com/statistics/1482071/poland-frequency-of-rev-ropo-shopping/ (last visited January 04, 2025)
How often do you view products in a physical store, but purchase online? [Graph], Izba Gospodarki Elektronicznej, July 18, 2024. [Online]. Available: https://www.statista.com/statistics/1482071/poland-frequency-of-rev-ropo-shopping/
