In the second quarter of 2024, advertising and other unspecified revenue accounted for 2.8 percent of Instacart's gross transaction volume (GTV). The company's ad platform Instacart Ads offers brands a variety of products such as sponsored products, coupons, or delivery promotions.
Instacart's advertising revenue as a percentage of its gross transaction volume (GTV) worldwide from 3rd quarter 2022 to 2nd quarter 2024
(in million U.S. dollars)
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Instacart. (August 6, 2024). Instacart's advertising revenue as a percentage of its gross transaction volume (GTV) worldwide from 3rd quarter 2022 to 2nd quarter 2024 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1480665/instacart-quarterly-ad-revenue-share-gtv/
Instacart. "Instacart's advertising revenue as a percentage of its gross transaction volume (GTV) worldwide from 3rd quarter 2022 to 2nd quarter 2024 (in million U.S. dollars)." Chart. August 6, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1480665/instacart-quarterly-ad-revenue-share-gtv/
Instacart. (2024). Instacart's advertising revenue as a percentage of its gross transaction volume (GTV) worldwide from 3rd quarter 2022 to 2nd quarter 2024 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1480665/instacart-quarterly-ad-revenue-share-gtv/
Instacart. "Instacart's Advertising Revenue as a Percentage of Its Gross Transaction Volume (Gtv) Worldwide from 3rd Quarter 2022 to 2nd Quarter 2024 (in Million U.S. Dollars)." Statista, Statista Inc., 6 Aug 2024, https://www.statista.com/statistics/1480665/instacart-quarterly-ad-revenue-share-gtv/
Instacart, Instacart's advertising revenue as a percentage of its gross transaction volume (GTV) worldwide from 3rd quarter 2022 to 2nd quarter 2024 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1480665/instacart-quarterly-ad-revenue-share-gtv/ (last visited December 30, 2024)
Instacart's advertising revenue as a percentage of its gross transaction volume (GTV) worldwide from 3rd quarter 2022 to 2nd quarter 2024 (in million U.S. dollars) [Graph], Instacart, August 6, 2024. [Online]. Available: https://www.statista.com/statistics/1480665/instacart-quarterly-ad-revenue-share-gtv/
