During an October 2023 survey, five percent of responding consumers from the United States expressed (very or pretty) high trust in sponsored posts on social media. On the other hand, 46 percent said their trust towards such posts was (pretty or very) low.
Level of consumer trust in sponsored posts on social media in the United States as of October 2023
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DISQO. (February 29, 2024). Level of consumer trust in sponsored posts on social media in the United States as of October 2023 [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1479939/trust-sponsored-posts-social-media-usa/
DISQO. "Level of consumer trust in sponsored posts on social media in the United States as of October 2023." Chart. February 29, 2024. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1479939/trust-sponsored-posts-social-media-usa/
DISQO. (2024). Level of consumer trust in sponsored posts on social media in the United States as of October 2023. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1479939/trust-sponsored-posts-social-media-usa/
DISQO. "Level of Consumer Trust in Sponsored Posts on Social Media in The United States as of October 2023." Statista, Statista Inc., 29 Feb 2024, https://www.statista.com/statistics/1479939/trust-sponsored-posts-social-media-usa/
DISQO, Level of consumer trust in sponsored posts on social media in the United States as of October 2023 Statista, https://www.statista.com/statistics/1479939/trust-sponsored-posts-social-media-usa/ (last visited December 25, 2024)
Level of consumer trust in sponsored posts on social media in the United States as of October 2023 [Graph], DISQO, February 29, 2024. [Online]. Available: https://www.statista.com/statistics/1479939/trust-sponsored-posts-social-media-usa/