According to a series of surveys conducted in May and November 2022, a total 47 percent of users of the C2C shopping platform Vinted used the app because they prefer buying second-hand items due to their lower price in comparison to new items. Additionally, 25 percent bought items off of Vinted's marketplace because they liked them or as impulse purchases.
Reasons Vinted shoppers use the platform to buy second-hand fashion products rather than buying them new as of 2022
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Reasons Vinted shoppers use the platform to buy second-hand fashion products rather than buying them new as of 2022
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According to the source, "two iterations of the surveys were carried out; the first iteration of the survey was conducted in the spring of 2022, and the second was in the autumn of 2022. A total of more than 350,000 users were surveyed across both iterations."
The surveys were conducted in the following countries: Belgium, Germany, Spain, France, Italy, the Netherlands, Poland, and the United Kingdom.
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Vinted, & Vaayu. (March 1, 2023). Reasons Vinted shoppers use the platform to buy second-hand fashion products rather than buying them new as of 2022 [Graph]. In Statista. Retrieved April 17, 2025, from https://www.statista.com/statistics/1479629/reaons-to-use-vinted/
Vinted, und Vaayu. "Reasons Vinted shoppers use the platform to buy second-hand fashion products rather than buying them new as of 2022." Chart. March 1, 2023. Statista. Accessed April 17, 2025. https://www.statista.com/statistics/1479629/reaons-to-use-vinted/
Vinted, Vaayu. (2023). Reasons Vinted shoppers use the platform to buy second-hand fashion products rather than buying them new as of 2022. Statista. Statista Inc.. Accessed: April 17, 2025. https://www.statista.com/statistics/1479629/reaons-to-use-vinted/
Vinted, and Vaayu. "Reasons Vinted Shoppers Use The Platform to Buy Second-hand Fashion Products Rather than Buying Them New as of 2022." Statista, Statista Inc., 1 Mar 2023, https://www.statista.com/statistics/1479629/reaons-to-use-vinted/
Vinted & Vaayu, Reasons Vinted shoppers use the platform to buy second-hand fashion products rather than buying them new as of 2022 Statista, https://www.statista.com/statistics/1479629/reaons-to-use-vinted/ (last visited April 17, 2025)
Reasons Vinted shoppers use the platform to buy second-hand fashion products rather than buying them new as of 2022 [Graph], Vinted, & Vaayu, March 1, 2023. [Online]. Available: https://www.statista.com/statistics/1479629/reaons-to-use-vinted/
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