According to a survey of users in aged between 15 and 24 conducted in the United Kingdom in August 2023, respondents spent approximately 120 minutes daily engaging with TikTok. The most popular social media platforms was Instagram, with a reach of approximately 53 percent across the examined demographic, despite users engaging with the platform for less than 30 minutes per day on average.
Daily social media reach and time spent among Gen Z users in the United Kingdom in August 2023, by platform
Characteristic
Reach
Time spent
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
UKOM. (August 23, 2023). Daily social media reach and time spent among Gen Z users in the United Kingdom in August 2023, by platform [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1479571/gen-z-uk-social-media-time-spent-reach/
UKOM. "Daily social media reach and time spent among Gen Z users in the United Kingdom in August 2023, by platform." Chart. August 23, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1479571/gen-z-uk-social-media-time-spent-reach/
UKOM. (2023). Daily social media reach and time spent among Gen Z users in the United Kingdom in August 2023, by platform. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1479571/gen-z-uk-social-media-time-spent-reach/
UKOM. "Daily Social Media Reach and Time Spent among Gen Z Users in The United Kingdom in August 2023, by Platform." Statista, Statista Inc., 23 Aug 2023, https://www.statista.com/statistics/1479571/gen-z-uk-social-media-time-spent-reach/
UKOM, Daily social media reach and time spent among Gen Z users in the United Kingdom in August 2023, by platform Statista, https://www.statista.com/statistics/1479571/gen-z-uk-social-media-time-spent-reach/ (last visited August 24, 2024)
Daily social media reach and time spent among Gen Z users in the United Kingdom in August 2023, by platform [Graph], UKOM, August 23, 2023. [Online]. Available: https://www.statista.com/statistics/1479571/gen-z-uk-social-media-time-spent-reach/