Like other consumers in the United States, members of Generation Z saw the importance of non-toxic beauty brands and products in 2024, with nearly three-quarters of those surveyed responding that non-toxic ingredients were at least moderately important to them. However, Gen Z consumers in the United States found a range of options even more important, with 75 percent identifiying this attribute as at least moderately important.
Most important attributes of a beauty brand or product according to Gen Z consumers in the United States in 2024
The source asked respondents how important the following attributes of a beauty brand and/or its products when it comes to deciding to purchase its products.
The age of respondents and the survey type was not specified by the source.
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Tinuiti. (April 28, 2024). Most important attributes of a beauty brand or product according to Gen Z consumers in the United States in 2024 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1479133/important-beauty-purchase-factors-for-gen-z-consumers-in-the-us/
Tinuiti. "Most important attributes of a beauty brand or product according to Gen Z consumers in the United States in 2024." Chart. April 28, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1479133/important-beauty-purchase-factors-for-gen-z-consumers-in-the-us/
Tinuiti. (2024). Most important attributes of a beauty brand or product according to Gen Z consumers in the United States in 2024. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1479133/important-beauty-purchase-factors-for-gen-z-consumers-in-the-us/
Tinuiti. "Most Important Attributes of a Beauty Brand or Product According to Gen Z Consumers in The United States in 2024." Statista, Statista Inc., 28 Apr 2024, https://www.statista.com/statistics/1479133/important-beauty-purchase-factors-for-gen-z-consumers-in-the-us/
Tinuiti, Most important attributes of a beauty brand or product according to Gen Z consumers in the United States in 2024 Statista, https://www.statista.com/statistics/1479133/important-beauty-purchase-factors-for-gen-z-consumers-in-the-us/ (last visited December 21, 2024)
Most important attributes of a beauty brand or product according to Gen Z consumers in the United States in 2024 [Graph], Tinuiti, April 28, 2024. [Online]. Available: https://www.statista.com/statistics/1479133/important-beauty-purchase-factors-for-gen-z-consumers-in-the-us/
