Consumers in the United States found it important to purchase beauty products from beauty brands that used non-toxic ingredients in 2024. When surveyed, 37 percent of beauty shoppers found this attribute very important, while only six percent responded that it wasn't important at all.
Most important attributes of a beauty brand or product according to consumers in the United States in 2024
Characteristic
Very important
Important
Moderately important
Of little importance
Not important at all
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The source asked respondents how important the following attributes of a beauty brand and/or its products when it comes to deciding to purchase its products.
The age of respondents and the survey type was not specified by the source.
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Tinuiti. (April 28, 2024). Most important attributes of a beauty brand or product according to consumers in the United States in 2024 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1479127/important-purchase-factors-for-us-beauty-consumers/
Tinuiti. "Most important attributes of a beauty brand or product according to consumers in the United States in 2024." Chart. April 28, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1479127/important-purchase-factors-for-us-beauty-consumers/
Tinuiti. (2024). Most important attributes of a beauty brand or product according to consumers in the United States in 2024. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1479127/important-purchase-factors-for-us-beauty-consumers/
Tinuiti. "Most Important Attributes of a Beauty Brand or Product According to Consumers in The United States in 2024." Statista, Statista Inc., 28 Apr 2024, https://www.statista.com/statistics/1479127/important-purchase-factors-for-us-beauty-consumers/
Tinuiti, Most important attributes of a beauty brand or product according to consumers in the United States in 2024 Statista, https://www.statista.com/statistics/1479127/important-purchase-factors-for-us-beauty-consumers/ (last visited July 22, 2024)
Most important attributes of a beauty brand or product according to consumers in the United States in 2024 [Graph], Tinuiti, April 28, 2024. [Online]. Available: https://www.statista.com/statistics/1479127/important-purchase-factors-for-us-beauty-consumers/
