According to a 2024 survey in Malaysia, more than 50 percent of respondents had brand interactions and did online shopping on TikTok. In recent years, the social media platform is becoming more popular, especially among Gen Z, and in Malaysia there were around 17 million TikTok users in 2023.
Leading social media platforms for shopping and brand interaction in Malaysia as of March 2024
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Standard Insights. (March 14, 2024). Leading social media platforms for shopping and brand interaction in Malaysia as of March 2024 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1479112/malaysia-leading-social-networks-for-brand-interaction/
Standard Insights. "Leading social media platforms for shopping and brand interaction in Malaysia as of March 2024." Chart. March 14, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1479112/malaysia-leading-social-networks-for-brand-interaction/
Standard Insights. (2024). Leading social media platforms for shopping and brand interaction in Malaysia as of March 2024. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1479112/malaysia-leading-social-networks-for-brand-interaction/
Standard Insights. "Leading Social Media Platforms for Shopping and Brand Interaction in Malaysia as of March 2024." Statista, Statista Inc., 14 Mar 2024, https://www.statista.com/statistics/1479112/malaysia-leading-social-networks-for-brand-interaction/
Standard Insights, Leading social media platforms for shopping and brand interaction in Malaysia as of March 2024 Statista, https://www.statista.com/statistics/1479112/malaysia-leading-social-networks-for-brand-interaction/ (last visited December 18, 2024)
Leading social media platforms for shopping and brand interaction in Malaysia as of March 2024 [Graph], Standard Insights, March 14, 2024. [Online]. Available: https://www.statista.com/statistics/1479112/malaysia-leading-social-networks-for-brand-interaction/
