According to a survey conducted in March 2024 among online shoppers, 36 percent of shoppers had made a brand or product recommendation to their family or friends within the past week or two, while 23 percent had done so in the past month.
Most recent product or brand recommendation made by shoppers to their family or friends in the United States in 2024
During the survey, the questions were phrased as follows: When was the last time that you made a product or brand recommendation to family or friends? Please select the most recent time.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Bizrate Insights. (June 3, 2024). Most recent product or brand recommendation made by shoppers to their family or friends in the United States in 2024 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1479111/most-recent-brand-recommendation-to-family-or-friends-usa/
Bizrate Insights. "Most recent product or brand recommendation made by shoppers to their family or friends in the United States in 2024 ." Chart. June 3, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1479111/most-recent-brand-recommendation-to-family-or-friends-usa/
Bizrate Insights. (2024). Most recent product or brand recommendation made by shoppers to their family or friends in the United States in 2024 . Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1479111/most-recent-brand-recommendation-to-family-or-friends-usa/
Bizrate Insights. "Most Recent Product or Brand Recommendation Made by Shoppers to Their Family or Friends in The United States in 2024 ." Statista, Statista Inc., 3 Jun 2024, https://www.statista.com/statistics/1479111/most-recent-brand-recommendation-to-family-or-friends-usa/
Bizrate Insights, Most recent product or brand recommendation made by shoppers to their family or friends in the United States in 2024 Statista, https://www.statista.com/statistics/1479111/most-recent-brand-recommendation-to-family-or-friends-usa/ (last visited November 19, 2024)
Most recent product or brand recommendation made by shoppers to their family or friends in the United States in 2024 [Graph], Bizrate Insights, June 3, 2024. [Online]. Available: https://www.statista.com/statistics/1479111/most-recent-brand-recommendation-to-family-or-friends-usa/
