According to a survey conducted in March 2024 among online shoppers, about 57 percent of U.S. consumers have made a purchase through the website of their favorite brand. Some 54 percent of consumers have also recommended the brand to at least one person. However, they were less likely to have followed the brand on social media, with only 34 percent of respondents indicating that they had done so.
Different types of activities shoppers engaged in with their favorite brand in the United States in 2024
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During the survey, the questions were phrased as follows: Thinking about your favorite brand, which of the following activities have you ever participated in? (Multiple answers can be selected.)
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Bizrate Insights. (June 3, 2024). Different types of activities shoppers engaged in with their favorite brand in the United States in 2024 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1479104/activities-shoppers-engage-in-with-their-favorite-brand/
Bizrate Insights. "Different types of activities shoppers engaged in with their favorite brand in the United States in 2024 ." Chart. June 3, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1479104/activities-shoppers-engage-in-with-their-favorite-brand/
Bizrate Insights. (2024). Different types of activities shoppers engaged in with their favorite brand in the United States in 2024 . Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1479104/activities-shoppers-engage-in-with-their-favorite-brand/
Bizrate Insights. "Different Types of Activities Shoppers Engaged in with Their Favorite Brand in The United States in 2024 ." Statista, Statista Inc., 3 Jun 2024, https://www.statista.com/statistics/1479104/activities-shoppers-engage-in-with-their-favorite-brand/
Bizrate Insights, Different types of activities shoppers engaged in with their favorite brand in the United States in 2024 Statista, https://www.statista.com/statistics/1479104/activities-shoppers-engage-in-with-their-favorite-brand/ (last visited August 25, 2024)
Different types of activities shoppers engaged in with their favorite brand in the United States in 2024 [Graph], Bizrate Insights, June 3, 2024. [Online]. Available: https://www.statista.com/statistics/1479104/activities-shoppers-engage-in-with-their-favorite-brand/