Number of women using hair spray Germany 2024
In 2024, there were around 12.93 million women in the German-speaking population aged 14 years and older who have used hair spray in the last seven days.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.