Zillow Group's total operating expenses have risen year-on-year since 2020, peaking at roughly 1.8 billion U.S. dollars in 2023. Sales and marketing, which represented the largest operational cost, increased from 535 million U.S. dollars in 2020 to 658 million U.S. dollars in 2023. Technology and development expenses increased faster by over 70 percent in that period.
Operating expenses of Zillow Group from 2019 to 2023, by type
(in million U.S. dollars)
Characteristic
Sales and marketing
Technology and development
General and administrative
Impairment and restructuring costs
Acquisition-related costs
Integration costs
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Zillow Group. (January 5, 2024). Operating expenses of Zillow Group from 2019 to 2023, by type (in million U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1478721/operating-expenses-zillow-group/
Zillow Group. "Operating expenses of Zillow Group from 2019 to 2023, by type (in million U.S. dollars)." Chart. January 5, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1478721/operating-expenses-zillow-group/
Zillow Group. (2024). Operating expenses of Zillow Group from 2019 to 2023, by type (in million U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1478721/operating-expenses-zillow-group/
Zillow Group. "Operating Expenses of Zillow Group from 2019 to 2023, by Type (in Million U.S. Dollars)." Statista, Statista Inc., 5 Jan 2024, https://www.statista.com/statistics/1478721/operating-expenses-zillow-group/
Zillow Group, Operating expenses of Zillow Group from 2019 to 2023, by type (in million U.S. dollars) Statista, https://www.statista.com/statistics/1478721/operating-expenses-zillow-group/ (last visited August 25, 2024)
Operating expenses of Zillow Group from 2019 to 2023, by type (in million U.S. dollars) [Graph], Zillow Group, January 5, 2024. [Online]. Available: https://www.statista.com/statistics/1478721/operating-expenses-zillow-group/