Purchase rate of care products from celebrity and influencer brands worldwide 2023

Share of consumers who have bought personal care products from celebrity and influencer brands in 2023, by frequency

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Source

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Release date

January 2024

Region

Worldwide

Survey time period

October to November, 2023

Number of respondents

2,365 respondents

Age group

18 years and older

Special properties

consumers who have bought from celebrity/influencer brands

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Overview

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Key performance indicators

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Social commerce platforms

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Influencer marketing

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Consumer behavior

5
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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