Leading internet brands in Japan 2023, based on average monthly number of users

Published by Statista Research Department, Jul 1, 2024
With more than 84 million users on average per month, Yahoo Japan was the leading internet brand in Japan in 2023. It was followed by Google, Japan's leading messenger service LINE, as well as the video-sharing website YouTube.

Most popular online brands in Japan in 2023, based on average monthly number of users (in millions)

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Source

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Release date

December 2023

Region

Japan

Survey time period

January to September 2023

Special properties

average monthly number of users during the surveyed period; based on use at brand level

Method of interview

Online survey

Supplementary notes

The source did not include services of mobile carriers.

In the case of PCs, the number was estimated based on the total population of people aged two years or older in Japan. In the case of smartphones, the number was estimated based on the population aged 18 years or older.

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Statistics on " Rakuten "

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Overview

5

Financial data

5

Segments

5

E-commerce segment

4

FinTech segment

4

Non-financial data

4

Major competitors

4

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Topics

RakutenInternet usage in JapanCryptocurrency in JapanCybercrime in JapanE-commerce in Japan
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
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  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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