Amazon had the largest audience size across leading online retail brands in Australia in May 2024, with over 15.3 million users of the globally renowned marketplace. New entrant to the Australian e-commerce market in March 2023, Chinese e-commerce site Temu has surged in popularity among the country's online shoppers, with the platform ranking fifth among the leading online retail brands in Australia in terms of audience size.
Leading online retail brands in Australia as of May 2024, by online audience size
(in 1,000s)
Characteristic
Number of users in thousands
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Australia. (June 25, 2024). Leading online retail brands in Australia as of May 2024, by online audience size (in 1,000s) [Graph]. In Statista. Retrieved July 18, 2024, from https://www.statista.com/statistics/1475467/australia-leading-online-retail-brands-by-audience-size/
IAB Australia. "Leading online retail brands in Australia as of May 2024, by online audience size (in 1,000s)." Chart. June 25, 2024. Statista. Accessed July 18, 2024. https://www.statista.com/statistics/1475467/australia-leading-online-retail-brands-by-audience-size/
IAB Australia. (2024). Leading online retail brands in Australia as of May 2024, by online audience size (in 1,000s). Statista. Statista Inc.. Accessed: July 18, 2024. https://www.statista.com/statistics/1475467/australia-leading-online-retail-brands-by-audience-size/
IAB Australia. "Leading Online Retail Brands in Australia as of May 2024, by Online Audience Size (in 1,000s)." Statista, Statista Inc., 25 Jun 2024, https://www.statista.com/statistics/1475467/australia-leading-online-retail-brands-by-audience-size/
IAB Australia, Leading online retail brands in Australia as of May 2024, by online audience size (in 1,000s) Statista, https://www.statista.com/statistics/1475467/australia-leading-online-retail-brands-by-audience-size/ (last visited July 18, 2024)
Leading online retail brands in Australia as of May 2024, by online audience size (in 1,000s) [Graph], IAB Australia, June 25, 2024. [Online]. Available: https://www.statista.com/statistics/1475467/australia-leading-online-retail-brands-by-audience-size/