The home and kitchen segment was the leading purchase category of Temu shoppers in Australia, according to a survey conducted in November 2023, with over 60 percent of respondents making purchases in this category. Clothing came in second, with around half of all respondents buying clothes from the online marketplace.
Leading purchase categories of Temu shoppers in Australia as of November 2023
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CHOICE. (June 16, 2024). Leading purchase categories of Temu shoppers in Australia as of November 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1475380/australia-popular-purchase-categories-of-temu-shoppers/
CHOICE. "Leading purchase categories of Temu shoppers in Australia as of November 2023." Chart. June 16, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1475380/australia-popular-purchase-categories-of-temu-shoppers/
CHOICE. (2024). Leading purchase categories of Temu shoppers in Australia as of November 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1475380/australia-popular-purchase-categories-of-temu-shoppers/
CHOICE. "Leading Purchase Categories of Temu Shoppers in Australia as of November 2023." Statista, Statista Inc., 16 Jun 2024, https://www.statista.com/statistics/1475380/australia-popular-purchase-categories-of-temu-shoppers/
CHOICE, Leading purchase categories of Temu shoppers in Australia as of November 2023 Statista, https://www.statista.com/statistics/1475380/australia-popular-purchase-categories-of-temu-shoppers/ (last visited December 22, 2024)
Leading purchase categories of Temu shoppers in Australia as of November 2023 [Graph], CHOICE, June 16, 2024. [Online]. Available: https://www.statista.com/statistics/1475380/australia-popular-purchase-categories-of-temu-shoppers/
