This statistic presents the results of a town centre survey, showing a breakdown of customers' retail purchases made in town centres in Great Britain between 2012 and 2013, by type. According to the survey, over a quarter of retail purchases made in town centres were fashion, clothing and footwear items (27 percent).
Distribution of retail purchases made in town centres in Great Britain between June 2012 and June 2013, by type
Characteristic
Share of purchases
Fashion, clothing and footwear
27%
Groceries
19%
Home and household goods
16%
Gifts, sports and toys
13%
Chemists, toiletries and healthcare
10%
Books, arts and crafts
8%
Department stores / mixed retail
7%
Created with Highcharts 7.2.2Share of purchases27%27%19%19%16%16%13%13%10%10%8%8%7%7%Fashion, clothing and footwearGroceriesHome and household goodsGifts, sports and toysChemists, toiletries and healthcareBooks, arts and craftsDepartment stores / mixed retail
0%2%4%6%8%10%12%14%16%18%20%22%24%26%28%30%
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* The research tracked 200 respondents in six British town centres (Swindon, Huddersfield, Watford, Loughborough, Bury St Edmunds and Sandbach). The locations were chosen by the source as representatitive of "the types of towns that could come under threat from rival forms of retailing" and to "provide a spread across large and small centres, geographic regions, urban and rural settings and market profiles". The methodology included focus groups in each town and consumer tracking through online diaries that logged respondents' shopping acitivities over a four-week period. Respondents were also given weekly questionaires and completed a telephone interview at the end of the study.
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Department for Communities and Local Government (UK). (January 1, 2014). Distribution of retail purchases made in town centres in Great Britain between June 2012 and June 2013, by type [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/412520/town-centres-retail-purchases-great-britain-uk/
Department for Communities and Local Government (UK). "Distribution of retail purchases made in town centres in Great Britain between June 2012 and June 2013, by type." Chart. January 1, 2014. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/412520/town-centres-retail-purchases-great-britain-uk/
Department for Communities and Local Government (UK). (2014). Distribution of retail purchases made in town centres in Great Britain between June 2012 and June 2013, by type. Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/412520/town-centres-retail-purchases-great-britain-uk/
Department for Communities and Local Government (UK). "Distribution of Retail Purchases Made in Town Centres in Great Britain between June 2012 and June 2013, by Type." Statista, Statista Inc., 1 Jan 2014, https://www.statista.com/statistics/412520/town-centres-retail-purchases-great-britain-uk/
Department for Communities and Local Government (UK), Distribution of retail purchases made in town centres in Great Britain between June 2012 and June 2013, by type Statista, https://www.statista.com/statistics/412520/town-centres-retail-purchases-great-britain-uk/ (last visited February 19, 2025)
Distribution of retail purchases made in town centres in Great Britain between June 2012 and June 2013, by type [Graph], Department for Communities and Local Government (UK), January 1, 2014. [Online]. Available: https://www.statista.com/statistics/412520/town-centres-retail-purchases-great-britain-uk/
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