During a survey carried out in the fourth quarter of 2023, 89 percent of responding brands from the United States said that product and category insights were influential for their marketing plans. For Europe, the share stood at 81 percent.
Share of brands in selected regions worldwide that said that product and category insights were influential for their marketing plans in 4th quarter 2023
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Criteo. (April 29, 2024). Share of brands in selected regions worldwide that said that product and category insights were influential for their marketing plans in 4th quarter 2023 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1474701/importance-insights-marketing-plans-worldwide/
Criteo. "Share of brands in selected regions worldwide that said that product and category insights were influential for their marketing plans in 4th quarter 2023." Chart. April 29, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1474701/importance-insights-marketing-plans-worldwide/
Criteo. (2024). Share of brands in selected regions worldwide that said that product and category insights were influential for their marketing plans in 4th quarter 2023. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1474701/importance-insights-marketing-plans-worldwide/
Criteo. "Share of Brands in Selected Regions Worldwide That Said That Product and Category Insights Were Influential for Their Marketing Plans in 4th Quarter 2023." Statista, Statista Inc., 29 Apr 2024, https://www.statista.com/statistics/1474701/importance-insights-marketing-plans-worldwide/
Criteo, Share of brands in selected regions worldwide that said that product and category insights were influential for their marketing plans in 4th quarter 2023 Statista, https://www.statista.com/statistics/1474701/importance-insights-marketing-plans-worldwide/ (last visited December 19, 2024)
Share of brands in selected regions worldwide that said that product and category insights were influential for their marketing plans in 4th quarter 2023 [Graph], Criteo, April 29, 2024. [Online]. Available: https://www.statista.com/statistics/1474701/importance-insights-marketing-plans-worldwide/
