A survey about smartphones in South Korea conducted in December 2023 found that almost 66 percent of respondents thought Apple iPhones had a premium image. In comparison, the leading perception of Samsung Galaxy was a smart brand image.
Perceived brand image of Apple iPhone in South Korea as of December 2023
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Trendmonitor. (February 16, 2024). Perceived brand image of Apple iPhone in South Korea as of December 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1474376/south-korea-apple-iphone-perception/
Trendmonitor. "Perceived brand image of Apple iPhone in South Korea as of December 2023." Chart. February 16, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1474376/south-korea-apple-iphone-perception/
Trendmonitor. (2024). Perceived brand image of Apple iPhone in South Korea as of December 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1474376/south-korea-apple-iphone-perception/
Trendmonitor. "Perceived Brand Image of Apple Iphone in South Korea as of December 2023." Statista, Statista Inc., 16 Feb 2024, https://www.statista.com/statistics/1474376/south-korea-apple-iphone-perception/
Trendmonitor, Perceived brand image of Apple iPhone in South Korea as of December 2023 Statista, https://www.statista.com/statistics/1474376/south-korea-apple-iphone-perception/ (last visited December 21, 2024)
Perceived brand image of Apple iPhone in South Korea as of December 2023 [Graph], Trendmonitor, February 16, 2024. [Online]. Available: https://www.statista.com/statistics/1474376/south-korea-apple-iphone-perception/
