U.S.: estimated pickup truck revenue by brand 2022-2023

Estimated revenue from pickup trucks in the United States between 2022 and 2023, by vehicle brand

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Release date

December 2023

Region

United States

Survey time period

2023

Special properties

based on a data modeling from December 2023 and reflecting the market impacts of Russia's war on Ukraine.

Supplementary notes

The Pickup Trucks segment includes mini, mid-size, full-size, and heavy-duty pickup trucks which have an enclosed cabin in the front and an open cargo area in the back. Sales of pickups of all uses (e.g., campers, police vehicles) are included. All key figures shown represent the sales of new pickup trucks in the basic configuration in the respective year. Used vehicles are not taken into account, nor is adapted equipment for the new cars sold. The prices and revenues shown as well as the distribution of connectivity, drive types, autonomy levels, and average CO2 emissions are accordingly based on the basic models.

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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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