Share of travelers who splurged on experiences worldwide 2024, by generation

Published by Statista Research Department, Jun 24, 2024

According to a March 2024 global survey, Gen Zers and Millennials were the most willing to splurge on experiences while traveling. While 52 percent of Gen Z respondents and 47 percent of Millennial travelers reported so, just 29 percent of surveyed Baby boomers mentioned the same.

Share of respondents who splurged on experiences while traveling worldwide as of March 2024, by generation

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Release date

May 2024

Region

Worldwide

Survey time period

February 27 to March 11, 2024

Number of respondents

5,061¹

Age group

18 years and older

Special properties

travelers who took at least one leisure trip in the past two years

Supplementary notes

¹ The survey sample included the following number of respondents: Gen Zers = 396; Millennials = 2,037; Gen Xers = 1,660; Baby Boomers = 968. 

The respondents were from the following countries: China, Germany, the United Arab Emirates, the United Kingdom, and the United States.

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