Most enjoyed content on Paramount+ in the U.S. Q3 2023, by generation
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According to a survey from the third quarter of 2023, the majority of American Paramount+ users preferred watching original TV programs on this platform, with nearly half of respondents enjoying this content the most. The oldest generation were the most likely to watch original series and movies, at 57 percent of people interviewed. Older movies that were released over two years ago were only enjoyed by seven percent of all Paramount+ viewers.
