In the past 12 months, LinkedIn generated around 16 billion U.S. dollars in revenue. Overall, seven billion U.S. dollars were made through Talent, which includes the selling of solutions to help companies hire or train people. Over five million U.S. dollars were generated via advertising and return on investment (ROI) from B2B customers, and one million USD was generated via Sales Navigator, which allows people to better understand the LinkedIn network, potential customers, and existing clients. Additionally, two million USD were generated through subscriptions to LinkedIn Premium.
LinkedIn revenue generated in the past 12 months as of June 2024, by business segment
(in billion U.S. dollars)
Characteristic
Revenue in billion U.S. dollars
Talent (hiring and learning services)
7
Advertising and ROI from B2B customers
5
Subscriptions to premium services
2
Sales Navigator
1
012345678
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Microsoft. (June 6, 2024). LinkedIn revenue generated in the past 12 months as of June 2024, by business segment (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 14, 2025, from https://www.statista.com/statistics/1472741/linkedin-revenue-by-business-segment/
Microsoft. "LinkedIn revenue generated in the past 12 months as of June 2024, by business segment (in billion U.S. dollars)." Chart. June 6, 2024. Statista. Accessed May 14, 2025. https://www.statista.com/statistics/1472741/linkedin-revenue-by-business-segment/
Microsoft. (2024). LinkedIn revenue generated in the past 12 months as of June 2024, by business segment (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 14, 2025. https://www.statista.com/statistics/1472741/linkedin-revenue-by-business-segment/
Microsoft. "Linkedin Revenue Generated in The past 12 Months as of June 2024, by Business Segment (in Billion U.S. Dollars)." Statista, Statista Inc., 6 Jun 2024, https://www.statista.com/statistics/1472741/linkedin-revenue-by-business-segment/
Microsoft, LinkedIn revenue generated in the past 12 months as of June 2024, by business segment (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1472741/linkedin-revenue-by-business-segment/ (last visited May 14, 2025)
LinkedIn revenue generated in the past 12 months as of June 2024, by business segment (in billion U.S. dollars) [Graph], Microsoft, June 6, 2024. [Online]. Available: https://www.statista.com/statistics/1472741/linkedin-revenue-by-business-segment/
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