Marketers reporting increase in sales since using CTV in North America 2023

Share of marketers agreeing their company's sales increased since using connected TV (CTV) and other paid channels in North America as of 4th quarter 2023

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Source

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Release date

April 2024

Region

North America

Survey time period

Q4 2023

Number of respondents

600 respondents

Special properties

among marketing professionals

Supplementary notes

Survey type not specified at source.

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Statistics on " Connected TV advertising in the United States "

Other statistics that may interest you Connected TV advertising in the United States

Overview

4

Advertising spending

5

Market leaders

3

Marketer usage

6

Consumer insights

6
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
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  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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