Breakdown of gold retail inventory China H1 2023, by type

Published by
Xin Ou,
Aug 29, 2024

As of the first half of 2023, gold jewelry manufactured using traditional Chinese craftsmanship made up almost 28 percent of the gold inventory of retailers in China. In comparison, high-purity gold accounted for merely 6.5 percent of the inventory. Gold jewelry products manufactured using ancient Chinese craftsmanship/ techniques have gained traction in the market recently with the popularity of China-chic (or "Guochao", a consumption trend where consumers favor products with Chinese characteristics as well as trendy domestic goods).

Distribution of gold inventory among retailers in China as of 1st half 2023, by type

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Release date

October 2023

Region

China

Survey time period

H1 2023

Supplementary notes

Percentages may not total 100 due to rounding.

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China-chic and domestic fashion market in ChinaCosmetics market in ChinaJewelry market in ChinaApparel industry in ChinaFootwear industry in China
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