Frequency of buying fresh food online China 2023

Published by
Xin Ou,
Jun 7, 2024

According to a survey conducted among fresh food e-commerce users in China, 34.5 percent of the respondents bought fresh food through online channels once a week in 2023. Meanwhile, those who made online fresh food purchases even more often made up over one third of the respondents. 

Frequency of buying fresh food online among fresh food e-commerce users in China in 2023

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Release date

March 2024

Region

China

Survey time period

January and February 2024

Number of respondents

2,875 respondents

Special properties

among fresh food e-commerce platform users

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Key figures

5

National markets

7

Leading companies

8

Brand usage and consumer behavior

8

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Topics

Fresh food e-commerceOnline grocery shopping in the United StatesQuick commerceOnline grocery shopping in the United Kingdom (UK)Online grocery shopping behavior
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