A 2023 survey found that while 60 percent of Generation Z respondents in Indonesia consumed all types of content across online platforms, around 29 percent preferred video content the most. In contrast, only about three percent of survey participants preferred articles or text-based content.
Most preferred types of online content among Generation Z in Indonesia as of July 2023
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IDN Times. (October 26, 2023). Most preferred types of online content among Generation Z in Indonesia as of July 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1471481/indonesia-preferred-online-content-types-among-gen-z/
IDN Times. "Most preferred types of online content among Generation Z in Indonesia as of July 2023." Chart. October 26, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1471481/indonesia-preferred-online-content-types-among-gen-z/
IDN Times. (2023). Most preferred types of online content among Generation Z in Indonesia as of July 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1471481/indonesia-preferred-online-content-types-among-gen-z/
IDN Times. "Most Preferred Types of Online Content among Generation Z in Indonesia as of July 2023." Statista, Statista Inc., 26 Oct 2023, https://www.statista.com/statistics/1471481/indonesia-preferred-online-content-types-among-gen-z/
IDN Times, Most preferred types of online content among Generation Z in Indonesia as of July 2023 Statista, https://www.statista.com/statistics/1471481/indonesia-preferred-online-content-types-among-gen-z/ (last visited November 21, 2024)
Most preferred types of online content among Generation Z in Indonesia as of July 2023 [Graph], IDN Times, October 26, 2023. [Online]. Available: https://www.statista.com/statistics/1471481/indonesia-preferred-online-content-types-among-gen-z/